Metadata, Alienation, and Music Ownership

Let’s talk about metadata. That’s right, metadata; the least-sexy part of cultivating your offline media library, even for a geek-ass music nerd like myself. 

For those unfamiliar, metadata is “data that provides information about other data,” which, yes, I pushed my glasses up the bridge of my nose as I wrote that. How could you tell? Within the context of your local music library, this includes things like song titles, album names, track numbers, artwork, and everything in between. 

See, I first started cultivating my music library when I got an iPod Mini sometime around 2006. Gradually, my iTunes collection blossomed from a handful of Matchbox 20 singles and Weird Al albums into the sprawling 60k-file monstrosity that it is today. Over time, this library has been corrupted, lost, recovered, converted, moved between computers, backed up, digitized, and, most importantly, edited

It’s the closest thing I have to a documented musical history. Sure, I have last.fm, but that just shows what I listen to and when. This collection of MP3 and ACC files sitting in my iTunes feels representative of my entire musical taste and, by extension, who I am as a person. I have music from every phase of my life: Bandcamp rarities from DIY bands, Myspace-era metalcore demos long since lost to time, a one-for-one replication of my childhood CD collection, and screen recordings of Tiny Desk performances that I’ve painstakingly spliced up into individual songs. It’s a labor of love, there’s no other way to put it. 

Aside from the act of obtaining and listening to this music, a seldom-discussed aspect of curating an offline music library is how much work goes into actually organizing it. Not just the structured nest of Artist > Album > Song folders buried deep in my computer’s hard drive, but also the way that iTunes interprets, arranges, and displays these files.

Despite using Spotify almost every day, I’m still hyper-critical of the platform and streaming giants at large. First, there’s the issue of just paying the artists, which, any rational person will agree, is one of the most imbalanced systems in the entire music industry today. There’s also the far more amorphous topic of how streaming has adjusted the way we value and consume music, making it more disposable in the process. It’s also robbed us of things like hidden tracks and any sense of physicality related to our music. This perceived loss is one of the big reasons why vinyl, cassettes, and CDs have all regained popularity in recent years.

Another negative aspect of streaming that I’d like to talk about today is the idea of ownership. The music on your Spotify app is not yours, full stop. That company could go bankrupt, destroy your account, or go down tomorrow, and all would result in the same thing; you losing everything attached to it. All your saved albums, hearted songs, and carefully constructed playlists; gone in an instant. 

That’s standard operating procedure for any digital-based company in 2022. You buy a game on Steam? Sure, you “own” it, but if Steam ever goes away, that shit’s gone for good. This is why companies like GOG and Bandcamp have gained extra momentum over the last decade because they offer the consumer a digital purchase without any DRM (digital rights management). That means when you buy a game or an album from those platforms, you can download it, play it, share it with a friend, back it up to a USB, and generally do anything you want with it short of going off to sell it again yourself. Those files are yours, and you are in control. 

So how does this apply to Spotify and streaming?

Well, one of the recent downsides I’ve been grappling with in regards to streaming is how out of my control my library feels. God knows I’ve spent dozens, if not hundreds, of hours just making playlists on Spotify. For the most part, these playlists only exist on that one platform, and that scares me. By contrast, the playlists in my iTunes library are based on actual files saved directly to my machine, which means they’re in my control. Hell, I can burn those playlists to a CD or export them to Unicode, XML, M3U, or even good ol’ plain text if I wanted to. If you don’t know what all that means, it’s okay. Essentially, even if my computer gets fried and my backups fail, I still have the playlists. This freedom is a massive benefit to cultivating an offline music collection.

This applies to everything outside of playlists too. I can import a CD, download my Bandcamp purchases, or rip a song off Youtube and then craft those files in my image. I can add the album art, adjust the song titles, change the album name, or give the songs track numbers, and all of that is my decision. If this seems overwhelming or doesn’t sound like something you’d do, that’s totally understandable. But when you’ve spent the better part of your life carefully curating and adding on to this collection of files, this freedom means the world. 

If I like the physical cover of an album more than the digital one? I can change that. If I want to add a one-off B-side to the end of an album in order to keep the entire release in one place, I can. If I have a remastered version of an album where all the song titles end in “(Remastered),” then I can take that word out of every track and keep the song titles in their original form. Why would I care about this? First off, it looks nice. I’m a control freak, and it feels good to keep these files as clean as possible. Another very simple answer is last.fm.

See, in a way, my last.fm goes hand-in-hand with my iTunes library. My last.fm account might not be as longstanding as my music collection, but it still goes all the way back to 2010. That platform has recorded over a decade of listening history and statistics that I view as priceless. It’s cool to look back and see what I was listening to on a random Thursday in college, or what my listening habits were like over the summer of 2016. There’s value to be had in that kind of information, especially for a music nerd like me.

This leads to genuine anguish when I look at my music history on last.fm and see that I’ve listened to Nevermind by Nirvana a certain number of times, but those play counts are allocated to two different versions of the album; one simply titled Nevermind and a second one titled Nevermind (Remastered). This is aside from the other versions that exist on Spotify like Nevermind (Deluxe Edition), Nevermind (Super Deluxe Edition), and Nevermind (30th Anniversary Super Deluxe). Guys, what are we even doing? At a certain point, this is just bad stewardship of your own musical catalog, and for what? A twelfth demo version of “Something In The Way” to catch runoff streams? No thank you. 

This on its own is frustrating, but where Spotify gets even more cheesy in this metadata conversation is how little autonomy you have in what you want to listen to. To continue the grunge examples, let’s say that you want to listen to Gish by Smashing Pumpkins. Well, I hope you don’t mind listening to the two-disc 2011 Deluxe Edition with 28 tracks because that’s all that exists on Spotify!

In my mind, this destroys the sanctity of the core album experience as originally envisioned by the artist. Sure, you can still listen to tracks 1 through 10 on Gish and experience the album as initially released, but that’s not what Spotify wants. Most importantly, they don’t even give you the choice. Gish as it originally existed in its 1991 form with its ten tracks and non-codeine-colored album art does not exist on Spotify

To keep using this one album as an example, this problem gets even funnier if you want to listen to those bonus tracks like the killer 8-minute version of “Drown” that ends with an alternate guitar solo, which is inexplicably not playable right now for some unknown licensing reason. You can listen to all the other 27 tracks of Gish (Deluxe Edition), but the last song is just… unplayable. 

 
 

Sometimes, this even results in instances where an objectively worse remaster of an album (like Soundgarden’s Superunknown) will be the only version available on your streaming service of choice. Want to listen to the songs as they existed in their original form? Well, you can’t! Examples like this are few and far between but still highlight how little choice we have in the music that’s readily available to listen to on these services. 

This is a horrible way to interact with music. It hurts the “vision” of the original album and poses more problems than it does conveniences. Sure, for the average music listener, these details are negligible, but when you’ve spent your whole life caring about shit like this, it’s hard not to notice. 

At the risk of sounding like a doofus equating music listening with genuine human suffering, I’d like to relate this to Marx’s theory of alienation. For Marx, this theory essentially posits that the further workers are from the end product, the less satisfaction they will find in their work. It’s obviously a lot deeper than that, but that’s the best I got for a one-sentence summary. 

If you’re a cog in a machine sitting on a computer all day and you never interact with the thing you’re actually making (or theoretically contributing towards making), what are you actually doing? More importantly, what do you have to draw satisfaction from in your work? Sure, you’re making money so that you can live, but you’re also making more money for someone further above you who’s even more removed from the process. You lose connection to your autonomy, so you become increasingly alienated from the goods and services produced by your labor, eventually estranging you from your own humanity. 

Now, look at your streaming library through this lens. Your library is not yours. These files exist to play when called upon, but the entire thing could go away tomorrow, and you’d be left with nothing. Owning these files and having them on a hard drive I can hold in my hands is a satisfying feeling. Knowing that I can change these files, edit their data, and load them onto any device I please is a relief. Sure, there are lots of other things that could go wrong that would lead me to lose this data, but it’s my data to lose, not some mega-corporation.

The same day that I wrote the majority of this 2,000-word rant, the awesome Endless Scroll Podcast uploaded an episode talking about Spotify Canvas, album visualizers, and things of the like. One of the most poignant conclusions made about 33 minutes into the episode by host Miranda Reinert was, “Spotify doesn’t want you to have a library; Spotify wants you to use Spotify and perceive Spotify as music.” And therein lies the problem. It felt serendipitous to hear this the same day that I spent hours articulating my own feelings on the topic.

I write this, riddled with caffeine, not to shame anyone for using Spotify but to get you to think about your music collection. If you care about it, you might want to re-analyze what’s actually yours. When music is as integral to your identity as it is for me, it’s easy to spend hours thinking about this type of stuff. I’ve also spent countless hours doomsday prepping for a world without streaming. It’s a world that seems further away with each passing day, but one I’m willing to hold onto just in case.  

Spotify is a bad company for many reasons, and it’s okay to ask for more. I still use Spotify almost every day… that said, if the service went belly-up tomorrow, I wouldn’t lose that much. Would you?